Apparently the tech community is all a buzz with the idea of using advertisements to subsidize the cost of mobile phones. Google’s Larry Schmidt apparently thinks that we can make cell phones free because of mobile ads.

What would these mobile phone ads look like? How could you make mobile ads not annoying? Would they be embedded into the mobile web? You only have 120 to 250 pixels to work with. I think content developers wouldn’t get excited about that.

I’m skeptical.

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