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Posts under ‘Learning to blog’

Be a journalist in your hometown

I get frustrated trying to learn about issues relating to local government in my area, city hall, city council, the mayor, the police department, the county commission and nearby townships.
Forget about going to the local newspaper where there might be an occasional story about some off-the-wall controversy at the city council. [...]

Paris Hilton holds key to understanding how effective blogs work

While working with a client and another consultant, I received a link to this post comparing the marketing of Paris Hilton versus Madonna. It’s from the blog Chartreuse, Internet Media Network Management and it’s brilliant.

Are you still struggling with understanding how blogs work for you and what you are trying to communicate?
How do blogs [...]

Tag clouds can add value to your blog

What adds value to your blog is the ability for your reader to quickly find specific posts you’ve written in the past.
How do you use your blog?  Are you a city council member keeping constituents informed?  A Lutheran school principal trying to keep a line of communication open with parents and students?  A general practice [...]

Wes Thorp: My journey from retired legislative staffer to blog coach

My wife and I were having soup and a sandwich at Panera Bread when I ran into a radio reporter I knew before I retired as a legislative staffer. He asked me what I was doing in my new status.
Two-and-a-half years ago when this happened I stumbled in my response. I said I [...]

To get them to your blog, you might need to first send out invitations

When many put up their first blog after much blood, sweat and a whole lot of time, they sit in their chair in front of the computer waiting for readers to start flocking to their part of the blog neighborhood.
Who are these new bloggers? They might be Realtors, local pastors, small businesses, a local [...]

Best blogging practices: Mortgage broker coach uses incredible story to make point

There’s power in sharing your experiences and those of others in your blog through the use of stories.  Many times you can hit a homerun with a prospect or a client by using a story in your blog.
That’s what Dave Porter, a former mortgage broker here in mid-Michigan, did when he wrote this post.  He [...]

How much time does it take to blog?

Maybe you’re thinking about blogging or perhaps you just started one and you’re wondering, how much time will it take to blog?
It’s a right question to ask. And there’s no one size fits all answer.
Justin Thorp, chairman of the board of my kitchen cabinet to help me get started as a blog consultant and [...]

Should my auto mechanic read blogs?

For more than two decades, we have taken our collection of aging automobiles to the same mechanic shop. I’ve always felt that I could trust them.
They have held our hands as we’ve worked our way through maintaining a collection of Chevy’s, a Celebrity station wagon, a Caprice, a Lumina and a Cavalier. They always listened [...]

Basic blog post writing rule: Think “Inverted Pyramid” with important stuff at top

When writing your blog post, don’t forget to put important stuff at or near the top.
Don’t keep your readers waiting to find out what you’re posting about. By important stuff, I mean what you want your readers to know. In most situations that can be summarized in a sentence or two.
Why is this important, actually [...]

What’s a vital first step in getting ready to blog?

You’ve made the decision to start a blog.
Perhaps, it’s for your business, your church, your school or your legislative office. You’re anxious to get started.
What should be your first step?